Kendrick Lamar & Dave Free’s pGLang team up with Calvin Klein for a new campaign that features Brent Faiyaz and Baby Keem.
However, the rapper and Dave Free’s pGLang are also beginning to make some major moves in the near future, starting with a collaboration with Calvin Klein. On pGLang’s Instagram page, they unveiled the “pGLang for Calvin Klein” campaign. The collab with CK will include a series of videos from artists such as Baby Keem, Ryan Destiny Brent Faiyaz, Amber Wagner, Keith Powers, Travis Bennett, and Exavier that will all be directed by Dave Free.
A second post was shared teasing the series. Tomorrow, they will begin unveiling videos for the series, beginning with Mecca Allah. The Dave Free-directed teaser offers a glimpse into the aesthetic and sound that we’ll be getting from pGLang and Calvin Klein’s new collab.
Kendrick Lamar and Dave Free launched pGLang last year, a media company that’s geared towards creatives. “Our community speaks different language,” a statement on the website read upon its launch. “Our community speaks music, film, television, art, books, and podcasts — because sometimes we have to use different languages to get the point of our stories across.”